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Vintage covers and Centerfolds from the archives of the world’s best-selling men’s monthly magazine to be found throughout the world of Empire Bay
New York, NY – March 8, 2010 – 2K Games announced today that it has signed a license agreement with Playboy magazine for a unique in-game integration to use more than 50 of their vintage covers and Centerfolds in Mafia® II, this year’s highly anticipated epic mobster game for the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, and Windows PC. Set in the fully realized and immersive 1940s and 1950s American urban cityscape of Empire Bay, Mafia II will enable players to collect virtual copies of the iconic magazine, which has served as the definitive guide to lifestyle and culture for men since December 1953.
“While most mob-inspired games’ emphasis is solely on action, Mafia II features a deep and compelling narrative that is embellished with a sophisticated, era-evoking atmosphere,” said Christoph Hartmann, president of 2K. “In partnering with Playboy, we are able to add a unique element of authenticity to the game by using vintage images from the magazine that illustrate the power of Playboy’s influence on the attitudes and culture of that generation.”
Mafia II is a beautifully crafted look into the dark and unforgiving world of the Mafia where clothing, cars, music and advertising are meticulously created to replicate an American city in the ‘40s and ‘50s. Players will easily become engaged in the game’s cinematic, Hollywood-style experience with strong, believable characters in a living, breathing city that transports them to a time when rock-n-roll first strummed its guitar and chrome-plated hot rods roared down boulevards.
“For more than 55 years, Playboy has been a part of America’s pop culture landscape, engaging its readers with insightful features, interviews and fashion spreads, as well as pictorials of some of the world’s most beautiful women,” said Playboy magazine’s Editorial Director Jimmy Jellinek. “Mafia II is set when Playboy first came into vogue and features characters whose style and attitudes mirror content from our early issues. We’re excited to bring an element of authenticity to the game that is unmatched in the men’s publishing category.”
Mafia II is currently in development by 2K Czech, the same creative team behind the award-winning, genre-defining Mafia®, which captivated millions of gamers around the world. By fusing high-octane gunplay with white-knuckle driving and an engaging narrative, Mafia II looks to be the industry’s most compelling Mafia title to date.
For more information, please visit www.mafia2game.com.
Community Playdate with The10k.com: 03
It's that time again, time for another great Community Playdate with...The10k.com. Please send a message to one of the Gamertags listed below to join one of our rooms on March 14, 2010. Visit http://www.xbox.com/ to learn more about Community Playdates, or just follow this link: http://www.xbox.com/en-US/community/calendar/playdate/2009/0531-the10k.htm
The10k.com will be online Sunday, March 14 from 8:00 – 11:00 P.M. ET (5:00 P.M. – 8:00 P.M. PT) playing Battlefield: Bad Company 2. If you're a Gold Member (if not, upgrade now!), look out for these Gamertags and send them a message:
- CRISTOE
- Assassin 10k
- BrockieGod 10k
- dj peeburns 10k
- drunknmunky 10k
- gigapimp 10k
- GodFather 10k
- KidDeath 10k
- Mistah Clutch
- Rashanii
- RODSMACK 10k
- logfan 10k
- ContactTheDude
- ROP 10K
- Big Homie 10k
- SerbianYank 10K
- DUMPL1NG 10K
- Free Thinker73
- DevilMan 10k
- Elkjaer 10k
- HighRollin 10K
- Maximus 10K
- Dark Method 10k
- PROPHET 10K
- Wiesemd
The10k.com is a multi-platform video game podcast and website. Both the site and the podcast cover gaming news, game reviews, game giveaways, general game banter, and the Question of the Week. The10k.com is all about "Unity in the Gaming Community," so join us and play on March 14.
If you get a chance to play with The10k.com, we want to hear all about it! We'll be posting recaps from gamers all across the country. Send us an email at xlmail@microsoft.com or feedback@the10k.com with the subject: "Community Playdate – The10k.com." Be sure to include your Gamertag and home town!
Once, Twice, Three Times a Playdate
The boys are back this week, and running almost on time (33:29). This week the boys discuss: Activision vs. Infinity Ward, BioShock 2 DLC: Sinclair Solutions Tester Pack, Colorful Wii wands, Blur beta codes (giveaway), The10k.com's third Community Playdate for http://www.xbox.com/, and Marvel Ultimate Alliance 2. When is the next The10k.com/Xbox.com Community Playdate?, How do you say "Meijers"?, Do you guys still have Blur beta codes to give away? Get the answers to all of these questions...and more, in this week's Zunecast! The guys also cover the usual stuff like "What you been playing?", Giveaways & Contests, and Listener Feedback.
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Show: 109
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(File Size: 23.1 MB | Show length: 33:29)
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BLUR Beta Code Giveaway
Do you want to be one of the first people to play Activision's Blur? Have you been watching Twitter like a hawk and still can't get a beta code? Well then, we've got what you need right here at The10k.com. We don't expect you to jump through hoops, or do a song and dance to gain access to the beta. We don't even require that you register yourself here on The10k.com website. All you have to do is be in need of a code, and have a valid Email address. It's that simple. We have quite a few Blur beta codes left to give away, even after our initial Twitter/Facebook giveaways. If you would like a beta code for Blur, please send us an Email titled "Blur beta code". In your Email simply state that you would like a Blur beta code. Send all Emails to request beta codes to the following Email address: publicrelations@the10k.com. We will give the codes away as long as we have them in supply. Obviously it's on a first come, first serve basis. You can also follow The10k.com and myself on Twitter (www.twitter.com) for a chance to win a code. To follow The10k.com: www.twitter.com/The10k , or follow me (RODSMACK): www.twitter.com/RODSMACK_10k
Good luck to everyone, and please feel free to contact us with any questions you may have. You can contact us at anytime with feedback, questions, or suggestions. Please send all of the before mentioned Emails to the following Email address: feedback@the10k.com. Thank you for your support and participation in this giveaway.
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Forum Latest Posts
| Re:Xbox's Community Gaming Night - March 14th 2010 |
| by thaprodigychild 2010/03/09 16:20 |
| Re:Xbox's Community Gaming Night - March 14th 2010 |
| by RODSMACK 2010/03/09 08:16 |
| Xbox's Community Gaming Night - March 14th 2010 |
| by tyrone hawk 2010/03/09 02:34 |
| Zunecast: Show 109 (Once, Twice, Three Times a...) |
| by RODSMACK 2010/03/07 21:22 |
| Re:Zunecast: Show 108 (Motorin') |
| by Pimp_Method 2010/03/05 05:48 |
| Zunecast: Show 108 (Motorin') |
| by RODSMACK 2010/03/02 19:43 |
